Top 5 CPA Marketing Strategies

CPA (Cost-Per-Action) Marketing is an internet marketing income opportunity that is very similar to affiliate marketing. The difference between affiliate marketing and CPA marketing is the fact that CPA networks pay you every time a user clicks on your link and performs an action, such as completing their email address, registering on the site landing or download and install an application on your phone.

The actions required to benefit from CPA programs depend on the specific program, but unlike affiliate marketing, CPA programs do not require an actual purchase. This means that it is much easier to take advantage of CPA programs, since users only have to perform a certain action and then get paid. With affiliate marketing, the user must complete a purchase and pay for a product / service before they get paid.

This is just one of the advantages that CPA marketing has over affiliate marketing. Converting users with CPA programs is also easier, as the programs are generally related to global interests, such as “Win the new iPhone 6s” or “Win a $ 100 Amazon gift card.” There are also a host of different CPA download offerings available on different networks – with these programs, your audience needs to download an app or game to their phone for free, and then get paid for each installation they recommend.

These are all offers that target a much more generic audience than a specific internet marketing or weight loss product that you would promote through affiliate marketing.

Now let’s take a look at my top 5 strategies for driving traffic and conversions to your CPA offerings.

# 1 – Use a compression page

The most important part to be successful in the CPA marketing industry is to make use of a compression page. By using a restricted page, you increase your chances of conversion, while creating a list of subscribers ready for action.

A compression page is a simple “landing page” where visitors will land before being directed to the CPA offer. Your compression page should contain relevant information related to the CPA offer you are promoting. Ask users to enter their email address on their email subscription form to continue. Once they add their email to their email subscription form, redirect them to the CPA offer. You can also have your answering machine send you an additional email with a link to the CPA offer in case the redirect doesn’t work in your browser, or if you closed the browser too soon.

# 2 – Use social media

Social media is a very important part of CPA marketing. Millions of users turn to Facebook, Twitter, Pinterest, Google+, and other social networks every day to receive the latest news, consult their friends, search for coupons and offers, and much more.

This means it is the perfect place to link to your compressed CPA pages / offers. By promoting your CPA offers on social media, you’re tapping into millions upon millions of traffic, and if you do a good job, you can drive a lot of traffic to your links.

The strategy to use here is to first join some groups related to the niche your CPA offering is targeting. If you are promoting a trial offer for a new diet pill, you should join health / weight loss related groups / communities on social media.

Once you’ve joined a couple of groups, start sharing useful content with the group. Your content must provide some value, don’t just drop links! After a couple of posts, group members will begin to recognize your name and you will have better authority in these groups.

Now is the time to link to your CPA offer – add a good description and tell the group why they should click on your link. Also add a creative image related to the niche you are targeting.

When placing a link in these groups, be sure to add the link as close to the top as possible without starting the post with the link. Start with a title, drop the link, and then add a description. The reason for this: When you create a long post on most social media (except Twitter where your tweets are limited) the post will be “shortened” with a link “…” which will expand the post. You want your link to appear above the text that is cut so that people can click on the link even if they don’t expand the post.

# 3 – Use document sharing sites

Document sharing sites allow you to share PDF documents with others: they place your documents on your site, and anyone browsing your site can see and read your documents.

This is another great way to drive traffic to your CPA offers! By simply sharing a couple of documents related to the CPA offer you’re promoting, you can attract hundreds to thousands of visitors to your link, giving you more conversions and more profit.

You might be wondering what documents you can share here … it’s actually quite simple. Do some research on the different topics in the niche your CPA offering is targeting. Try to find some different topics that you can target. Then create a new simple document in your word processor and start writing on the specific topic. If you are using a word processor like Microsoft Word, you can also choose one of the templates that comes with the software to create a nice layout for your document. I usually go with the “Reports” templates.

Add useful information in your document; anything that exceeds 5 pages would suffice. The more useful and closely related the information you compare to the CPA offering you’re promoting, the better your chances of getting more conversions on your clicks. Be sure to add a couple of links to your CPA offer in the document!

Share your documents on as many document sharing sites as you can. Be sure to add unique descriptions for your document on each site, and also include a link to your CPA offer in each description.

# 4 – Use Instagram

Instagram is a social network that focuses on multimedia: images and videos. This network is owned by Facebook, and is almost as popular as Facebook. Instagram received millions of unique daily visitors, and there are millions of new images and videos posted every day.

With Instagram, you can post images and videos, and you can tag them so people can easily find them. You may also like someone else’s posts, as well as comment on them. The more comments and likes you receive on your post, the greater the chances of going viral.

Instagram also allows you to follow other people and offers a “timeline” view with the latest posts from the people you follow. The more followers you get, the more exposure your posts will get.

Now, for traffic to return to your CPA offering using Instagram, it may take a while to get started, but once you’ve accessed this market, you can generate hundreds of dollars in conversions every day just from Instagram.

To use this method, you must create a new Instagram account. Give your account a name related to the offer you are promoting. You also need a homepage / compressed page hosted on a custom domain: You CANNOT directly link to a CPA offer or you will be excluded.

Add a profile photo that relates to your niche, and then add a bio related to the offer you’re promoting. And finally add a link to your compression page in the “Website link” field while updating your profile.

You should now only add 1 new image / video per day to your Instagram account. You can find millions of images on the Internet related to your niche. Tag your image with popular tags – There are many different apps and websites that will give you the most popular and popular tags. Then press publish.

Once you’ve added your image, start following a couple of people in your niche. They also like some of his photos, and also comment on some of his posts. DO NOT spam: Be considerate and considerate, and find a good balance between posting new images / videos, following other people, liking others’ posts, and commenting on posts.

Keep doing this and soon you will start to build followers and drive traffic to your compression page. Just keep in mind that this drives MOBILE TRAFFIC, so you need to make sure that both your compression page and the CPA offering you’re promoting are optimized for mobile devices.

# 5 – Use PPV advertising

The last strategy to make a lot of profit with CPA marketing is to use PPV advertising. PPV advertising is a pay-per-view promotion, which means you pay an amount based on the total number of visits your ad receives.

This type of advertising works, you just need to find the right network. There are several different PPV networks you can use, and it will take some trial and error before it finally succeeds, but go ahead and soon you will hit your first day of $ 100.

PPV advertising can cost you as little as $ 0.01 per visitor, which is really cheap. Imagine being able to convert deals at $ 0.01 per visitor. That’s crazy!

The only downside to using PPV advertising is the fact that most PPV networks require a large amount to get started. Most PPV networks will only allow you to start with a $ 50 + amount, this means you must have some seed money if you want to use PPV.

If you don’t have that much to spend right now, don’t worry. There is still an advantage to this!

I have shared with you 4 different strategies that you can use to drive traffic to your CPA offers without spending a lot of money. Most of them are actually completely free. This means that you can drive free targeted traffic to your compressed pages and CPA links. So if you follow the first 4 strategies, implement them and stick with them, you will be able to increase your CPA earnings to the point where you have enough to invest in PPV advertising.

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